Do You Have a Plan?
Do you start your day running after problems that come up, or do you have a plan of attack. What are you doing to capture customers, referral sources, and live deals. Most loan originators either have a weak plan, no plan, or wait for someone to give them a plan. Are you four years old?
At Essex Mortgage Company (www.essexmortgage.com), we help you with planning, marketing, capturing leads, referral sources, Realtor business, and sometimes we refer you a live deal to handle. That's what your advocate in the field is doing for you behind the scenes. This is a joint effort, and not a boss-flunkie relationship with unreasonable, and unreachable expectations.
You need a plan for marketing yourself and promoting the image of your company. At Essex Mortgage, we do that through Social Media marketing. Social Media marketing means doing more than just posting the big three logos on the website. We actively post items that are relevant to the industry, and what the company is doing to outperform everyone in the industry. We don't post the fact that we are on a swingset drinking coffee at the local park.
We also promote you and Essex Mortgage through providing the you, loan originator with your own personal website. That website includes your contact information, a little information about you, and your picture. Your Linkedin, Twitter, and Facebook links are on your website as well.
Essex Mortgage also hosts events, webinars, and training for the purpose of attracting borrowers, home buyers, referral sources, Realtors, and recruits to the company. This is done for the loan originator to help attract business. We do not want you to flounder.
Essex Mortgage is NOT a BOX company so we don't put you in a BOX. We are flexible and always ready to help you build your business with us.
